Award-winning underwear
designed
by women, for women
Danish WORON has for several years in a row been named ‘The Best Sustainable Underwear Brand’ by the British ‘LUX Awards’. No harmful chemicals. No toxic dyes. No chafing or metal pokes, just super soft as well as plant-based fibers that provide comfort and support all day long.
PLANT BASED FIBERS
Allergy friendly
Ethically made
Approved vegan
Testimonials
About Us & Sustainability
“Our aim is to create that lingerie, that will be the first thing you want to put on and the last thing you take off!”
ABOUT US
Woron is a Copenhagen based collaboration between two sisters - Arina and Anya Woron. They have a passion for life in the slow lane and both share an enthusiasm for sustainable underwear & everyday essentials.
MAKING THE PERFECT LINGERIE
Our purpose is to empower the feminine within you. What does this mean you may ask? Well, we are an avid proponent for women’s well-being and health. We want to take it back a notch, slow down a bit and ask: are we feeling comfortable in our own skin? do we feel sexy? Are we showing up with confidence in our daily lives?
PLANT BASED & CRUELTY FREE
We women can feel sexy anytime anywhere regardless of what we put on our body, but we believe that a little stylish comfort helps us get going much faster.
Our luxurious selection is made with a soft blend of plant based goodness: natural breathable materials made especially for women’s comfort…now neither your body nor your conscience has to suffer.
SLOW FASHION
Slow fashion is about designing, producing, consuming and living better. And it is about returning to a personal relationship with fashion. One where trends and seasons don’t matter, but where your ethics and aesthetics seamlessly unite.
NO JUNK
All fabrics and trimmings are certifed and produced within Europe. When we work with cotton, it is only with GOTS certified organic cotton, to ensure a high quality all the way through the supply chain.